Announcing MoPub Marketplace
When we started MoPub a little over a year ago, our overriding goal was to make mobile advertising really work for publishers and make it really easy for app developers to build businesses that can …
MoPub welcomes Julia Gilinets and Matt Murphy
If you’ve ever had the pleasure of speaking to Franklin Ho, one of our Technical Account Managers (TAM), then chances are you know how seriously we take client service here. That’s why as our customer …
How to Optimize Your Mobile Ads (Part 2 of 3)
We’re excited to continue our ‘How to Optimize Your Mobile Ads’ series with Part II this week. As we mentioned in Part I (where we covered optimal strategies for ad networks), we’ve learned a few …
Marketplace private beta is live
We’ve rolled out a private beta version of MoPub’s real time bidding (RTB) exchange – the first self-service RTB marketplace for mobile. As a thank you to our current MoPub customers, we’ve given them a …
Video Ads: What you might be missing out on!
Here at MoPub, we like to provide our publishers with the tools to serve their advertisers’ needs. Recently, we’ve noticed a big increase in demand for video advertising in apps. And just like in the …