The MoPub Unity Plug-in is now open-source!

Posted July 21, 2015 by | Filed under: Android News, iOS News, Product Updates, Publishers Feature

December 2016 update: Several publishers have correctly pointed out that the current Unity plug-in is close-sourced with .unitypackage files. MoPub is aware of this and is working to re-open the underlying source in 2017. July …

Reduce Integration Time with Bundled SDKs

Posted May 14, 2013 by | Filed under: Android News, Best Practices, iOS News, Product Updates

A big part of making app monetization less painful is the integration process. We’ve always been dedicated to making integration and mediation for major ad networks like AdMob, Millennial, and iAd as easy as possible. …

MoPub Reports: Get the data you need easily and accurately

If you are running a mobile app business, chances are you are frequently slicing and dicing your revenue and impression data to understand its performance at a hyper-granular level. Collecting this data, however, can turn …

MoPub now DFP Certified

MoPub is excited to announce that we are a certified DFP Premium partner. Publishers who use DFP Premium to serve their mobile inventory can access MoPub Marketplace demand through our live API integration. We know …

Interstitials: What you could be missing

If you haven’t been using interstitials in your apps, you could be missing out on a key revenue source and a great way to cross-promote your apps, without hurting your user experience. Interstitials offer a …

Important updates to the MoPub SDK

Our most recent update to the MoPub SDK for iOS (1.11.3.2) offers some important and exciting changes! Farewell, UDID The MoPub iOS SDK has been updated to comply with Apple’s recent announcement that as of …

Facebook’s Home screen launch: a significant moment for Android

Posted April 4, 2013 by | Filed under: Android News, Industry Perspectives

Facebook’s new Home screen for Android phones is a potentially transformative moment in the struggle for dominance between Android and iOS in the hearts and minds of users. Android has always been the “open” platform …

New SDK with iOS6, iPhone5, and Android updates

Posted October 1, 2012 by | Filed under: Android News, iOS News, Product Updates

We’ve made some important updates to the MoPub SDK, including changes to support new capabilities in iOS6, the iPhone 5, and a number of important fixes on Android.

New Google Play policies: How they affect you

Posted August 8, 2012 by | Filed under: Android News

Many of our publishers may have already heard that Google released new Google Play Developer Program Policies last week. The Google Play update is an important change that will affect our publishers due to the new …

MoPub representation at Google I/O last week

Posted May 13, 2011 by | Filed under: Android News, Team Updates

A highlight for our engineering team last week was the opportunity to represent Google AppEngine in the Developer Sandbox at Google I/O last week. We were invited by the AppEngine product manager Sean Lynch to …