MoPub Blog

Introducing Native Ads

Thursday, December 12, 2013 | by: Elain Szu

Native ads are one of the most talked about topics in advertising, but there has yet to be a scalable and accessible solution for mobile app developers. Native ads offer an opportunity to monet... read more

Introducing Forecasting for direct campaigns

Thursday, November 21, 2013 | by: Elain Szu

Note: this feature was deprecated as of 2015. Please feel free to reach out to your MoPub account manager or MoPub support for more information. We know that part of running an effective ... read more

Mobile First 2013 Recap

Thursday, November 21, 2013 | by: Natalie Sandoval

If you haven’t heard, our Mobile First conference occurred during ad:tech NY on November 5, 2013. Over 400 mobile industry executives attended our sold out show. Our agenda was ... read more

Self Testing with MoPub SDK

Thursday, November 21, 2013 | by: Jimmy Ng

MoPub Marketplace is excited to launch Self Testing (SimpleAds Demo) for our Demand partners. SimpleAds Demo is an iPhone and Android application that displays the three basic type of ads offer... read more

New MoPub SDKs Available

Thursday, November 21, 2013 | by: Elain Szu

We’ve made some important updates to the MoPub SDK this month including additional support for video ads. Updates include: iOS SDK v1.17 New custom event adapter for AdC... read more

Charlie Rose Interviews Jim Payne at MoPub's Sold Out Mobile First!

Friday, October 25, 2013 | by: Natalie Sandoval

Exciting Agenda Update: Charlie Rose Interviews Jim Payne at Mobile First 2013 ! Payne is the CEO and Co-Founder of MoPub, the leading mobile ad exchange. Last mon... read more

MoPub Quarterly Advertising Insights – Q3 2013

Monday, October 07, 2013 | by: Elain Szu

We are excited to share with you our latest Mobile Advertising Insights Report for Q3 2013. The MoPub Quarterly Advertising Insights Report provides market data and insights on the trends ... read more

More video and rich media ad support on MoPub Marketplace

Wednesday, September 18, 2013 | by: Elain Szu

We are delighted to launch additional support for video and rich media ad formats on MoPub Marketplace this month – both available today as part of the updated MoPub openRTB 2.... read more

New MoPub SDK with iOS7 support

Friday, September 13, 2013 | by: Elain Szu

We've made some important updates to the MoPub SDK including support for the iOS7 Gold Master, which we have been eagerly anticipating (see our iOS7 post). read more

MoPub + Twitter

Monday, September 09, 2013 | by: Jim Payne

Three years ago, Bryan, Nafis and I launched MoPub with a mission: to enable great content by powering advertising for the world’s mobile publishers. We had a firm belief that programmatic buyi... read more

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