The leading monetization platform for mobile app publishers and developers.

MoPub, a Twitter company, provides monetization solutions for mobile app publishers and developers around the globe. Our flexible network mediation solution, leading mobile programmatic exchange, and years of expertise in mobile app advertising mean publishers trust us to help them maximize their ad revenue and control their user experience.

Competition that maximizes ad revenue

MoPub connects mobile publishers with the demand that matters. Over 180 demand-side platforms (DSPs) can compete with mobile ad networks on MoPub Marketplace to drive the highest price for every ad impression.

Flexible network mediation

With our free and flexible mediation solution, mobile publishers can work with the partners of their choice. Our flexible mediation system allows publishers to target the right inventory with the right network partner, based on each publisher’s unique business goals.

Powerful controls, insights, and expertise

MoPub’s robust ad serving tools, interface, and analytics provide the control, transparency, and flexibility developers need to power their revenue strategies. Our world-class service drives results at each step.

MoPub powers your high-growth revenue strategy.

Featured resources

Case Study

MeetMe doubles CPMs by partnering with MoPub to switch to the singleton ad view.

Case Study

Ubisoft doubles user LTVs using MoPub's rewarded video solution.

Case Study

Uplike exceeds revenue goals and preserves user experience with MoPub native ads.

What's new

Latest news, product updates, events, & more

Mobile Growth NY

Thursday, June 22, 2017 New York

Meet the MoPub team at Mobile Growth NY, and don't miss our presentations about viewability and rewarded video.

10 Ways to Keep Your User Acquisition Campaigns Fresh

Wednesday, April 12, 2017

Continually acquiring new users is key to the success of many businesses — but stale advertising campaigns can be detrimental to this effort. As an advertiser or demand-side partner, what steps can you take to make sure your user acquisition campaigns stay fresh over time, helping you continue to hit your install and post-install KPIs? read more

Previewing viewability: the value for mobile publishers

Tuesday, April 04, 2017

MoPub is scaling access to viewable inventory in 2017 and is calling on our publisher partners to join us. As we approach our public launch, we wanted to take a moment to convey the work that has gone into this with Integral Ad Science (IAS) and Moat, and the value that we believe publishers will see from adopting this viewability solution. read more

Ready to maximize your mobile revenue?