Step 2: Retain
Original air date: August 12th, 2020
How to maximize user usage and return users, while incorporating in-app purchases and ads to drive revenue.
Alison Deverian, Business Development, MoPub
Noelia Lopez, Ad Monetization Manager, Tilting Point
Terry Koh, Head of Ad Monetization, Kabam
Albert Martinez, Director of Product & LiveOps, Square Enix