Webinar: Optimizing User Acquisition & Monetization with App Annie

With millions of apps available on the app stores, it’s often difficult to find ways to stand out from the pack. This is why a thoughtful and well-executed user acquisition strategy is essential to cutting through the noise and resonating with consumers.  

In this previously recorded webinar, MoPub & App Annie uncover the UA best practices and trends you need to know to set your company up for success, followed by a Q&A with the experts. We were joined by top hyper-casual app publisher Homa Games (creator of top gaming apps, including Tiny Cars, Balls vs Lasers, and Tower Color) for a discussion on how they are leveraging revenue data to optimize their own UA and monetization efforts.

In this webinar, you will learn:

  • The key market trends involving user acquisition and in-app advertising to benchmark your success
  • Why impression level revenue data is important and how it will impact your business
  • How to acquire the right users using data and analytics
  • How to calculate, measure and optimize for lifetime value (LTV)
  • What’s in store for the future of mobile advertising

Please fill out the information below to view the recording.

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