Maximize revenue for every ad impression with a monetization platform that enables a true unified auction amongst all of your demand sources — direct sold, ad networks, and demand-side platforms (DSPs). Take control of your monetization strategy with our flexible solution that's built with your needs in mind.
“When we started working with MoPub we were a small and very ambitious publishing studio working with a handful of apps. Leveraging the MoPub platform helped us to grow our business at scale thanks to the flexibility offered by its waterfall and its granular controls. We haven't seen these kind of capabilities with other platforms.” —Céline Droit, Monetization and UA Manager, Voodoo
With just one MoPub SDK, access and manage global advertising demand from over 180 real-time bidding DSPs. Combine that with your direct sold deals and any ad networks you fancy to ensure maximum competition; your inventory will be filled by the highest-paying demand source.
Built for ultimate control, transparency, and flexibility, MoPub’s tools, interface, and cutting-edge ad formats allow you to tailor your monetization strategy to your business priorities. You control the demand you want to see, and gain transparency through our intuitive dashboard.
A balanced mix of control and automation that allows you to limit the effort you need to spend on managing revenue, while retaining the transparency and control that gives you an edge.
The capabilities outlined above are all built into our SDK. Ready to get started?