The leading monetization platform for mobile app publishers and developers.

MoPub, a Twitter company, provides monetization solutions for mobile app publishers and developers around the globe. Our flexible network mediation solution, leading mobile programmatic exchange, and years of expertise in mobile app advertising mean publishers trust us to help them maximize their ad revenue and control their user experience.

Competition that maximizes ad revenue

MoPub connects mobile publishers with the demand that matters. Over 180 demand-side platforms (DSPs) can compete with mobile ad networks on MoPub Marketplace to drive the highest price for every ad impression.

Flexible network mediation

With our free and flexible mediation solution, mobile publishers can work with the partners of their choice. Our flexible mediation system allows publishers to target the right inventory with the right network partner, based on each publisher’s unique business goals.

Powerful controls, insights, and expertise

MoPub’s robust ad serving tools, interface, and analytics provide the control, transparency, and flexibility developers need to power their revenue strategies. Our world-class service drives results at each step.

MoPub powers your high-growth revenue strategy.

Featured resources

Viewability

Viewability matters for mobile app publishers. Learn why MoPub works with Integral Ad Science and Moat to enable viewability measurement.

Case Study

Ubisoft doubles user LTVs using MoPub's rewarded video solution.

Supply Quality

For Ubimo, MoPub’s exchange leads in inventory quality. The mobile DSP partnered with Forensiq to test in-app supply quality.

What's new

Latest news, product updates, events, & more

Game Developers Conference

Monday, March 19, 2018 San Francisco

Join us at GDC.

Publisher Spotlight: How TMSoft’s Todd Moore found success by building (and monetizing) apps to solve personal problems

Tuesday, December 12, 2017

We’re excited to introduce MoPub’s Publisher Spotlight video interview series, where app developers can find tips and inspiration from some of our top publisher partners. This interview series is not only about highlighting successful monetization strategies for apps, it’s also about sharing the stories of the people who make those apps a success. In this edition we interview Todd Moore, CEO and Founder of TMSoft (maker of the popular White Noise app). read more

7 tips to maximize mobile video advertising success

Monday, December 11, 2017

Each brand has a unique style and way of communicating with their users; however, after seeing a diverse range of videos, we’ve identified a few key elements that the best video ad creatives have in common. This post covers key tips and shares several examples of impactful mobile video ads. read more

Ready to maximize your mobile revenue?