MoPub, a Twitter company, provides monetization solutions for mobile app publishers and developers around the globe. Our flexible network mediation solution, leading mobile programmatic exchange, and years of expertise in mobile app advertising mean publishers trust us to help them maximize their ad revenue and control their user experience.

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Competition that maximizes ad revenue

MoPub connects mobile publishers with the demand that matters. Over 130 demand-side platforms (DSPs) can compete with mobile ad networks on MoPub Marketplace to drive the highest price for every ad impression.

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Flexible network mediation

With our free and flexible mediation solution, mobile publishers can work with the partners of their choice. Our flexible mediation system allows publishers to target the right inventory with the right network partner, based on each publisher’s unique business goals.

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Powerful controls, insights, and expertise

MoPub’s robust ad serving tools, interface, and analytics provide the control, transparency, and flexibility developers need to power their revenue strategies. Our world-class service drives results at each step.

MoPub’s platform powers your monetization

Featured resources

Viewability

Viewability matters for mobile app publishers. Learn why MoPub works with Integral Ad Science and Moat to enable viewability measurement.

Blog

Learn why leading casual and hyper-casual gaming developers choose MoPub to power their monetization.

Advanced Bidding

Publishers, learn how MoPub's answer to header bidding for mobile apps can maximize your revenue.

What's new

Latest news, product updates, events, & more

Cannes Lions

Monday, June 22, 2020 Cannes

Meet MoPub at Cannes!

Advanced Bidding moving full speed ahead: Exciting updates from Facebook Audience Network, Mintegral, and Verizon

Wednesday, February 26, 2020

Starting today, we’ve moved Facebook Audience Network into open beta with Advanced Bidding. Any publisher that wants to opt into Advanced Bidding with Facebook Audience Network can do so by simply reaching out to their MoPub account teams or support@mopub.com. read more

Breaking down programmatic, Episode 1: Demystifying the DSP (Part III)

Thursday, February 20, 2020

The premier episode of MoPub’s newly launched Thought Exchange video series has been all about demystifying the DSP -- and really, demystifying mobile programmatic advertising as a whole. Today, we’re excited to release the final installment (Part III) of our first topic, in which our app marketer experts dive into actionable opportunities and share specific recommendations for their mobile marketer peers. read more

Ready to maximize your mobile revenue?